by Jill Johnson | Apr 30, 2015 | Content Marketing, Small Business Marketing
When approaching the task of “content creation” for your business, it is important to keep a few things in mind. In fact, there’s one fundamental principle to keep at the forefront when approaching any creative endeavor for that matter. Henry Ford...
by David G. Johnson | Sep 19, 2013 | Small Business Marketing, WordPress
For the last 2 years or so, we’ve been pounding the drum to anyone who will listen—which mainly means small businesses we train, our clients, and audiences I speak to—that you must be ready for mobile visitors. How can your small business website be ready for...
by David G. Johnson | Sep 29, 2011 | Marketing Training Event, Small Business Marketing
Today is National Coffee Day. I still haven’t figured out whose idea that was, but hey… I’m all for celebrating! Especially the beverage that I spend so much of my time with, and even attribute some of my business success to! Why do I attribute some...
by David G. Johnson | Feb 23, 2011 | Small Business Marketing
Last week we talked about someone who got ripped off by an SEO provider. And while not all SEO companies are as unscrupulous as the offender we mentioned, typically SEO isn’t the first place to start when trying to improve your marketing results. In fact…...
by David G. Johnson | Feb 17, 2011 | Small Business Marketing
Just last week, I was on the phone with Amanda (not her real name). Amanda is a healthcare provider in private practice, serving a local market. A few months ago, she got herself into a contract with a Search Engine Optimization (SEO) company (which will remain...