by Paul Rose Jr | Apr 27, 2021 | Best Practices, Content Creation, Content Creation, Content Marketing, Small Business Marketing, Small Business Strategy
One of the biggest struggles for many people when they first get into content creation is finding the right headline for their articles. Even as I’m typing this, it’s under a very generic, hopefully temporary headline. I’ve been doing this in some form or fashion for...
by Paul Rose Jr | Apr 20, 2021 | Best Practices, Content Creation, Content Marketing, Small Business Marketing, Small Business Strategy, Story
I don’t remember where I heard it first – in some movie or in my college journalism classes – but it’s been said many times that a good news story covers the five “W’s.” Who, What, Where, When & Why. Of course, “How” is usually in there too. A humor piece in the...
by Paul Rose Jr | Apr 13, 2021 | Ads, Best Practices, Growth Marketing, Rants, Small Business Marketing, Website, WordPress
So I’ve written a lot about needing to have a website, regardless of the size of your small business, in this day and age. As a company, we’ve been preaching it since our earliest days as Epiphany Marketing. It was important and necessary even before the pandemic...
by Paul Rose Jr | Apr 6, 2021 | Best Practices, Entrepreneurs, Podcast Episodes, Small Business Marketing, Small Business Strategy, Working Remotely
About four years ago, the man I refer to fondly as our fearless leader, David G. Johnson, the co-founder of Grow the Dream, was diagnosed with Attention Deficit/Hyperactivity Disorder, or ADHD. As part of his journey through the prognosis and how to best address it,...
by Paul Rose Jr | Mar 30, 2021 | Best Practices, Entrepreneurs, Sales Success, Small Business Marketing, Small Business Strategy
As an actor and a screenwriter, I tell people all the time that in the Hollywood industry, you need to think more in terms of selection than rejection. For creative types, especially actors who are essentially selling themselves, it’s a way of not taking the process...
