Select Page
Making Google Analytics Work for You

Making Google Analytics Work for You

I thought about starting this article with the statement, “I don’t know how marketers managed to be successful in the old days before online measurement tools.” But the fact is, I DO know how they managed it, just maybe not how they were successful. It’s not hard to...
A Season of Hope

A Season of Hope

Nothing this year has been normal or “business as usual”. 12 months ago, we were excited to enter into 2020, predicting great things. And then COVID-19 hit, followed by the riots, looting, rebellion and then one of the most politically charged elections...