You finally took the plunge. You did the research, built your website (probably with WordPress) and launched the online side of your business. You made sure you were listed on and started ranking on Google, Bing, & Yahoo. But unlike the folks in those UPS commercials, you don’t just sit back and wait for the customers to just show up. …
Happy Epiphany!
Today is actually the Feast of Epiphany, which gives me a great excuse to talk about why our company happens to share its name with the 12th Day of Christmas. (If you, like the McKenzie Brothers, ever wondered, the 12 days run from Christmas Eve to Epiphany.) First, a little background on the Greek word: epiphaneia – lit. “upon appearing,” …