by Paul Rose Jr | Jan 21, 2020 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Story
So now you’ve got your website set up, either fully inside a WordPress install or with a WordPress blog integrated. You’re ready to go, you just need ideas for your first topic… and at least 11 or 50 more. Remember, as I explained, the key to Search Engine Elevation...
by Paul Rose Jr | Aug 13, 2019 | Content Marketing, Small Business Marketing, Social Media
Lots of people complain about “Millennials” and their craving for instant results, microwave-style gratification, and having everything available 24-7 at their fingertips not only instantly, but for free. But the fact is, that’s more of an excuse to put...
by Paul Rose Jr | May 21, 2018 | Marketing Automation, Small Business Marketing, Small Business Strategy
A few weeks ago, we published a detailed and informative post on what Lead Magnets are and how to use them to attract, locate and hold on to prospective buyers so that when they’re ready, they become customers or even evangelists for your product or service. If you...
by David G. Johnson | Jan 24, 2017 | Content Marketing, Small Business Marketing, WordPress
It’s time to “go secure.” That’s right, it’s 2017 and it’s time to convert your website over from HTTP to HTTPS. In fact, it’s been a good idea for a while now… especially since Google announced that it would begin to...
by David G. Johnson | Sep 16, 2015 | Content Marketing, Inbound Marketing, Small Business Marketing
Now that some of the fatigue has worn off from last week’s INBOUND Conference in Boston and I’ve had a little time to process everything, some of the most important realizations from the event are bubbling to the top. And what’s surprising me most of...