by Paul Rose Jr | Sep 10, 2019 | Growth Marketing, Marketing Automation, Remarketing/Retargeting, Small Business Marketing, Small Business Strategy, Social Media
In the ‘halcyon days’ of Internet small business marketing – 2005 – (The)Facebook was still only an education networking site, YouTube was still in transition from a failed dating site to the video juggernaut it would become, and we were telling our clients that you...
by Paul Rose Jr | Sep 3, 2019 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media
Have you ever wondered why so many websites have some sort of blue color scheme? Granted, some of it is bound to be random, or just because blue is that person’s favorite color. But it’s more likely that, even if they don’t realize it, the designers or the companies...
by Paul Rose Jr | Aug 27, 2019 | Content Marketing, Growth Marketing, Inbound Marketing, Marketing Automation, Small Business Marketing, Small Business Strategy, Social Media
So just in case you’re new to Internet marketing and its terminology, I’ll start with an explanation of what Pay-Per-Click, or PPC, is all about. Even if you’re already in the know, it’ll help us frame the later discussion if we’re all on the same page. Pay-Per-Click,...
by Paul Rose Jr | Aug 13, 2019 | Content Marketing, Small Business Marketing, Social Media
Lots of people complain about “Millennials” and their craving for instant results, microwave-style gratification, and having everything available 24-7 at their fingertips not only instantly, but for free. But the fact is, that’s more of an excuse to put...
by Paul Rose Jr | Jul 30, 2019 | Growth Marketing, Remarketing/Retargeting, Small Business Marketing, Small Business Strategy, Social Media, Video For Marketers
Just in the time it took you to click the “read more” on the main page and for this article to load, between 25 and 100 hours worth of brand new videos were uploaded to YouTube. No one could have imagined when the site was launched in 2005 that it would become so...
by Paul Rose Jr | Jul 23, 2019 | Content Marketing, Email Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media
If your small business isn’t connected to weddings, home décor or fashion, you probably haven’t really considered even looking at Pinterest to help increase your marketing. After all, there are so many social media sites and you only have so much time, especially if...