by David G. Johnson | Dec 21, 2011 | Rants, Small Business Marketing
Recently, I was talking with a client who was reluctant to set up a profile on Google Places for his business. “What if people leave negative reviews?,” he asked. “You can’t do anything about it, can you?” A valid point. Unlike a...
by David G. Johnson | Nov 8, 2011 | Small Business Marketing, Social Media
Almost every time I speak to an audience of business owners, there’s at least one in the crowd. Someone (or their nephew) created a Facebook “profile” for their business instead of a business “page.” What’s the difference? A...
by David G. Johnson | Sep 29, 2011 | Marketing Training Event, Small Business Marketing
Today is National Coffee Day. I still haven’t figured out whose idea that was, but hey… I’m all for celebrating! Especially the beverage that I spend so much of my time with, and even attribute some of my business success to! Why do I attribute some...
by David G. Johnson | Aug 18, 2011 | Small Business Marketing, WordPress
This morning, I woke up to dozens of e-mails from my websites notifying me about issues. Worst of all, however, was the notification from MediaTemple: we’ve disabled your hosting account because your website is serving as a relay for spam e-mails. Yuck....
by David G. Johnson | Jul 21, 2011 | Small Business Marketing
While Google Places is most important if you’re serving one or more local markets, every business should have (and use!) at least one listing on Google Places. If you don’t have yours set up yet, these instructions will help you get started. One you have...
by David G. Johnson | Jun 30, 2011 | Small Business Marketing
According to Google: 97% of consumers search for local businesses online. If you don’t have a solid plan for creating visibility for your business, those people looking for your products and services will find someone else instead of you. So what can you do that...
