by Paul Rose Jr | Jan 18, 2018 | Growth Marketing, Small Business Marketing, Social Media
It’s a brand new world out there. It used to be enough to provide a good product or service to your community. Then word of mouth was bolstered by well written and placed advertisements that heralded the benefits of your product and service, along with an endorsement...
by Paul Rose Jr | Jan 11, 2018 | Email Marketing, Marketing Automation, Small Business Marketing, Small Business Strategy
You finally took the plunge. You did the research, built your website (probably with WordPress) and launched the online side of your business. You made sure you were listed on and started ranking on Google, Bing, & Yahoo. But unlike the folks in those UPS...
by David G. Johnson | Jan 5, 2018 | Marketing Automation, Small Business Marketing
Every January, we have a habit of re-evaluating what we’re doing. What worked last year? What didn’t work? What needs tweaking? If you’re like most business owners, you also think about new goals. Did we hit our revenue targets for last year? What is...
by David G. Johnson | Jan 24, 2017 | Content Marketing, Small Business Marketing, WordPress
It’s time to “go secure.” That’s right, it’s 2017 and it’s time to convert your website over from HTTP to HTTPS. In fact, it’s been a good idea for a while now… especially since Google announced that it would begin to...
by David G. Johnson | Apr 27, 2016 | Small Business Marketing
Recently, I was traveling, and got a question from a friend of mine: Can I put a video in an email without sending it as an attachment? The answer is, “No.” But you can do it. Or at least the recipient of your email will think you did (unless they know...
by David G. Johnson | Apr 12, 2016 | Rants, Small Business Marketing
Update (March 19, 2017): iTunes has quietly added Let’s Encrypt to their list of officially supported SSL certificate providers. We’re going to test this out to confirm that it is indeed working. We’ll update this once we’ve confirmed it!...
