by Paul Rose Jr | Sep 17, 2019 | Best Practices, Grow The Dream University, Video For Marketers
There’s an old independent film adage – “People will forgive bad picture, but they will NEVER forgive bad sound.” I know you’re probably thinking, but I don’t make independent films… But SO many things vie for everyone’s attention today that even the most amateur of...
by Paul Rose Jr | Sep 10, 2019 | Growth Marketing, Marketing Automation, Remarketing/Retargeting, Small Business Marketing, Small Business Strategy, Social Media
In the ‘halcyon days’ of Internet small business marketing – 2005 – (The)Facebook was still only an education networking site, YouTube was still in transition from a failed dating site to the video juggernaut it would become, and we were telling our clients that you...
by Paul Rose Jr | Sep 3, 2019 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media
Have you ever wondered why so many websites have some sort of blue color scheme? Granted, some of it is bound to be random, or just because blue is that person’s favorite color. But it’s more likely that, even if they don’t realize it, the designers or the companies...
by Paul Rose Jr | Aug 27, 2019 | Content Marketing, Growth Marketing, Inbound Marketing, Marketing Automation, Small Business Marketing, Small Business Strategy, Social Media
So just in case you’re new to Internet marketing and its terminology, I’ll start with an explanation of what Pay-Per-Click, or PPC, is all about. Even if you’re already in the know, it’ll help us frame the later discussion if we’re all on the same page. Pay-Per-Click,...
by Paul Rose Jr | Aug 20, 2019 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy
It may seem odd on the surface to imagine that in today’s world of streaming video, 500 original shows, and more movies than you can shake a stick at on Amazon and Netflix, a technology that was presumed to be about to die in the 1950’s is becoming one of the fastest...
