by David G. Johnson | Dec 9, 2010 | Raves and Other Asides
Google knows what’s on your mind. This year’s Zeitgeist from Google proves it. In just under 3 minutes, the search giant manages to hit the major highlights for the entire year in a very visually-compelling way. Obviously, all the big stories are here:...
by David G. Johnson | Jul 13, 2010 | Small Business Marketing
Ah summertime… the dog days of summer… sweating under the sun with the smell of coconut and salt water wafting by… Wait a minute! If you’re in business, then those may not be relaxing thoughts at all! It’s time to do something about...
by David G. Johnson | Mar 11, 2010 | Marketing Training Event, Small Business Marketing
You know it… and I know it. Offline marketing the way you’ve always done it doesn’t work. (Stick with me for a video clip about what is working.) Direct mail response is down. Your hometown newspaper is quickly becoming your hometown leaflet....
by David G. Johnson | Aug 19, 2009 | Get Strategic, Small Business Marketing
We’ve already tackled the question about YouTube for Marketers recently, and I’ve been a big believer in it for a number of years. In fact, business owners and entrepreneurs in our 21st-Century Strategic Marketing Program have heard me beat the drum of not...
by David G. Johnson | Jun 4, 2009 | Small Business Marketing
One of the questions I am frequently asked by people exploring their online marketing options is: Should I be using YouTube as a marketing tool? The answer is 100% “Yes!” In fact, we recently trained the members of our Strategic Marketing Program on this...
