Back when the Internet first launched, long before Facebook or Twitter or even AOL, it used to be incredibly difficult to do anything on the world-wide-web. It was mostly like an old Ham radio club – made up of electronic bulletin boards, government nodes and university hubs. Even after AOL rose and fell and the popularization of the Internet exploded, …
Don’t Be An Egg
Have you wondered why people aren’t choosing to follow your social media profile(s)? Maybe your Facebook Page isn’t getting “likes” as frequently as you’d hoped, or maybe other Twitter users or Instagrammers aren’t following your business account back? It just might be because you’re an egg. What do you mean, I’m an egg? First, some quick background. It was about …
Top Marketing Trends for 2011
Today we’re beginning a series on the stuff you need to be paying attention to as we head into 2011.
“What?! We’re in the middle of the holiday season… Christmas is still weeks away!”
Yeah… I know. And you’re probably not quite too late to begin thinking about what your 2011 strategy looks like, but you can’t afford to wait any further.
Begin at the Very Beginning
Should You Use Social Media to Market Your Business?
We’ve already tackled the question about YouTube for Marketers recently, and I’ve been a big believer in it for a number of years. In fact, business owners and entrepreneurs in our 21st-Century Strategic Marketing Program have heard me beat the drum of not just YouTube, but also social media outlets (including Facebook and Twitter) since the program’s inception in early …