by Rod Thomson | Dec 10, 2015 | Grow The Dream Show News, Small Business Marketing
We live in an age where $5 can wreak carnage on a reputation. A Boston jewelry store in business for 135 years had built a stellar reputation in the community, and it translated into a five-star rating on many websites, but most importantly maybe their Facebook page....
by David G. Johnson | Feb 19, 2014 | Social Media
First of all: kudos to you for even thinking about doing this. The way I look at it, this means that you’re exploring your options to improve your visibility on Facebook, which is a very good idea. Using a contest, giveaway or other mechanism that encourages...
by David G. Johnson | Nov 8, 2011 | Small Business Marketing, Social Media
Almost every time I speak to an audience of business owners, there’s at least one in the crowd. Someone (or their nephew) created a Facebook “profile” for their business instead of a business “page.” What’s the difference? A...