2 Secret Ingredients for Blogging

2 Secret Ingredients for Outstanding Blog Content

Jill Johnson Content Marketing, Small Business Marketing 2 Comments

So you’ve decided to start blogging for your business and feel like you have a basic handle on how to create content… great! I applaud your effort and want to support you in this endeavor. I have been helping businesses grow through blogging for over 5 years and have learned a few things that I would love to share with you. …

Beat the Recession: Communicate Valuably!

David G. Johnson Get Strategic, Small Business Marketing 1 Comment

As salespeople and business owners, we’ve often been trained to communicate value. After all, if we don’t connect what we sell, produce and provide with the needs of our prospects and customers and do it in a way that helps them understand the return they should expect on their investment, we’re sunk! But in times like these, it’s more important …