by Paul Rose Jr | Feb 2, 2021 | Best Practices, Content Creation, Content Marketing, Growth Marketing, News, Small Business Marketing, Voice Search
If you’ve seen the science-fiction cult classic Blade Runner, first released in 1982, you might remember the Voight-Kampf test scene. It begins with the admonition: “Reaction time is a factor in this, so please pay attention.” It was used by the police and Blade...
by Paul Rose Jr | Dec 15, 2020 | Content Creation, Entrepreneurs, Podcast Episodes, Story, Voice Search
Earlier this month, Deadline did an article about how Podcasts – fiction and otherwise – are now becoming a gold mine for Hollywood producers to mine for new, original material that has a built in audience. If you’re not a listener, you may not be aware that...
by Paul Rose Jr | Dec 8, 2020 | Best Practices, Content Marketing, Key Performance Indicators (KPI), News, Small Business Marketing, Small Business Strategy, Voice Search
One thing that’s been on our radar since Grow the Dream was first launched as Epiphany Marketing more than 20 years ago has been search engines. Specifically, Google and its ever-changing algorithms. Despite the fact that Amazon and YouTube have become more prevalent...
by Paul Rose Jr | Nov 17, 2020 | Content Creation, Content Marketing, Get Strategic, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, Voice Search, Working Remotely
In a survey conducted at the end of 2019, some 72% of digital commerce leaders believed that consumers would continue to shift visibly to online shopping. As more and more consumers aged that were born after the advent of the internet and Web 2.0, experts predicted...
by Paul Rose Jr | Feb 25, 2020 | Best Practices, Content Marketing, Small Business Marketing, Small Business Strategy, Voice Search
“Okay, Google… How popular are voice searches in 2020?” “According to a two-thousand sixteen report from ComScore-dot-com, by twenty-twenty, fifty-percent of all Internet searches will be done by voice.” “Alexa, is that the most accurate representation of the data?”...
