by Paul Rose Jr | May 5, 2020 | Best Practices, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, Working Remotely
Unless you’ve been isolating under a rock for the past few weeks, you probably won’t be surprised by the statement that Internet use has changed since the novel Coronavirus started spreading throughout the United States and driving most of us indoors. Unless you’re a...
by Paul Rose Jr | Apr 21, 2020 | Best Practices, Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, WordPress, Working Remotely
When the year started, several memes floated around the interwebs. Some speculated on how quickly life was going to have to accelerate to bring us up to date with 80’s science fiction films. Others enjoyed comparing this year and decade to come with its past...
by Paul Rose Jr | Apr 14, 2020 | Best Practices, Content Marketing, Growth Marketing, News, Rants, Small Business Marketing, Small Business Strategy, Social Media
Growing up, there was a particular saying that my mother and the folks in safety school used to share quite a bit. I don’t recall it being an exact number, but the story was that the majority of car accidents happened within 5-miles of your home. And sure, growing up...
by Paul Rose Jr | Mar 10, 2020 | Best Practices, News, Privacy Concerns, Remarketing/Retargeting, Small Business Strategy, Social Media
The era of the free Internet is over. Actually, it’s been over for some time, it’s just that now everyone is noticing – and taking action. Back in the old days, you had to offer valid, meaningful information, in the form of a white paper, eBook, infographic or other...
by Paul Rose Jr | Mar 3, 2020 | Best Practices, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, Story, Video For Marketers
As a savvy 21st century small business owner, you know that, despite the often upside down seeming ROI, you need to be marketing yourself on social media. 2016 saw a shift in people watching more video content, especially on their mobile devices. And looking back at...
by Paul Rose Jr | Feb 20, 2020 | Best Practices, Growth Marketing, Small Business Strategy, Social Media
I recently met with a potential client to discuss how they wanted to engage their audience. While they’ve been around for several years, they’re just now getting into social media. But that wasn’t why they were meeting me. They have an executive staff member who had...
