by Paul Rose Jr | Jan 5, 2021 | Best Practices, Email Marketing, Growth Marketing, Small Business Marketing, SMS Marketing
You may remember, back in the early days of American Idol, you had to call in to vote for your favorite performer of the Top 10 finalists. Complaints of busy signals and robocallers dominating the lines forced the show producers to look for alternatives. A system that...
by Paul Rose Jr | Dec 8, 2020 | Best Practices, Content Marketing, Key Performance Indicators (KPI), News, Small Business Marketing, Small Business Strategy, Voice Search
One thing that’s been on our radar since Grow the Dream was first launched as Epiphany Marketing more than 20 years ago has been search engines. Specifically, Google and its ever-changing algorithms. Despite the fact that Amazon and YouTube have become more prevalent...
by Paul Rose Jr | Dec 1, 2020 | Best Practices, Content Creation, Content Marketing, Growth Marketing, Inbound Marketing, Key Performance Indicators (KPI), Privacy Concerns, Small Business Marketing, Small Business Strategy
We say it a lot. It’s in our training programs. We mention it during #StrategyStream. I did a whole 7-part series on it. Here at Grow the Dream, we place a high importance on the ability to track key performance indicators. One of the cornerstones of our...
by Paul Rose Jr | Nov 17, 2020 | Content Creation, Content Marketing, Get Strategic, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, Voice Search, Working Remotely
In a survey conducted at the end of 2019, some 72% of digital commerce leaders believed that consumers would continue to shift visibly to online shopping. As more and more consumers aged that were born after the advent of the internet and Web 2.0, experts predicted...
by Paul Rose Jr | Nov 10, 2020 | Entrepreneurs, Marketing Training Event, Small Business Marketing, Working Remotely
In case you’re reading this years from now and need some perspective, we are now almost 8 months into a very muddled nationwide shut down of many businesses due to a global pandemic. And as I sit here writing this, we’re waiting on the results from one of the closest...
by Paul Rose Jr | Nov 3, 2020 | Best Practices, Content Creation, Content Marketing, Small Business Marketing, Small Business Strategy
You’ve done your research, written compelling copy, studiously put all the pieces together… And now you wait. For a day, a week, maybe a month or more! If you’ve never been subcontracted to assist with another business’ project, you may not even be aware of it. If...
