by Paul Rose Jr | Oct 15, 2019 | Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media
You’ve seen it in a thousand different movies. The hero gets to someplace new – a city or country he’s never been in before or doesn’t particularly like – and hails a cab. When he’s almost to his destination, the cabbie reaches back and offers the hero a card –...
by Paul Rose Jr | Oct 8, 2019 | Content Marketing, Email Marketing, Growth Marketing, Marketing Automation, Small Business Marketing, Small Business Strategy
In 1961, General Motors installed Unimate in their main factory in Detroit. Unimate was a robotic arm with one job – to move pieces of metal that were too hot for workers to safely handle. Soon more and more robots and automated systems started appearing in factories....
by Paul Rose Jr | Oct 1, 2019 | Content Marketing, Small Business Marketing, Small Business Strategy
Let’s take a walk back in time to the adolescence of the Internet – which I consider to be the time after AOL peaked. Cue up the dial-up handshake sound. As the Internet went through the ‘hormonal changes’ of transforming from Bulletin boards and Educational portals...
by Paul Rose Jr | Sep 24, 2019 | Content Marketing, Email Marketing, Growth Marketing, Inbound Marketing, Marketing Automation, Remarketing/Retargeting, Small Business Marketing, Small Business Strategy, Social Media, Video For Marketers, WordPress
Once upon a time, she had excited, hopeful entrepreneurial spirit. She had worked hard for several years at a job she didn’t really like, saving up money so that she could eventually launch out and start her own business. She would offer a service or product that she...
by Paul Rose Jr | Sep 10, 2019 | Growth Marketing, Marketing Automation, Remarketing/Retargeting, Small Business Marketing, Small Business Strategy, Social Media
In the ‘halcyon days’ of Internet small business marketing – 2005 – (The)Facebook was still only an education networking site, YouTube was still in transition from a failed dating site to the video juggernaut it would become, and we were telling our clients that you...
by Paul Rose Jr | Sep 3, 2019 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media
Have you ever wondered why so many websites have some sort of blue color scheme? Granted, some of it is bound to be random, or just because blue is that person’s favorite color. But it’s more likely that, even if they don’t realize it, the designers or the companies...