by Paul Rose Jr | Feb 25, 2020 | Best Practices, Content Marketing, Small Business Marketing, Small Business Strategy, Voice Search
“Okay, Google… How popular are voice searches in 2020?” “According to a two-thousand sixteen report from ComScore-dot-com, by twenty-twenty, fifty-percent of all Internet searches will be done by voice.” “Alexa, is that the most accurate representation of the data?”...
by Paul Rose Jr | Feb 18, 2020 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, Story, Video For Marketers
I’m a little weird. Maybe it’s cause I’m older — I grew up reading books and magazines long before the Internet as we know it existed. And I’m a fast reader. Or maybe it’s because of my Protestant upbringing, that emphasized words over pictures and images....
by Paul Rose Jr | Jan 21, 2020 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Story
So now you’ve got your website set up, either fully inside a WordPress install or with a WordPress blog integrated. You’re ready to go, you just need ideas for your first topic… and at least 11 or 50 more. Remember, as I explained, the key to Search Engine Elevation...
by Paul Rose Jr | Jan 14, 2020 | Content Marketing, Growth Marketing, Marketing Automation, Small Business Marketing, Small Business Strategy
Quick quiz – what do a gecko, manatees in t-shirts, Randy Jackson at a dog show, McGruff the crime dog, He-Man & Skeletor, Maxwell the pig, and an old guy saying, “As long as…” have in common? They’re all in GEICO commercials. GEICO has no less than 13 distinctly...
by Paul Rose Jr | Jan 7, 2020 | Content Marketing, Small Business Marketing, Social Media
The social media world has seen a trend in recent months, thanks to the attention given to Facebook’s privacy policies – or its seeming negligence in adhering to some of them. Slowly, as the news confirms some of the mid-level “conspiracy theories” about...
by Paul Rose Jr | Nov 19, 2019 | Content Marketing, Small Business Marketing, Small Business Strategy, Social Media
Even if you’re aware that Instagram has more than 800-million monthly and 500-million DAILY active users, as a small business owner or entrepreneur you might have assumed that it’s just a social media channel that’s not worth your valuable time. You might think it’s a...
