by Paul Rose Jr | Jun 23, 2020 | Best Practices, Content Marketing, Get Strategic, Growth Marketing, Inbound Marketing, Key Performance Indicators (KPI), Small Business Marketing, Small Business Strategy
Growing up, my dad sometimes repeated a phrase he’d picked up from his teenage years: “he could fall in a pile of s**t and come out smelling like a rose.” Sadly, that doesn’t describe but one member of my family. And like most analogies, it has its limitations in real...
by Paul Rose Jr | Jun 2, 2020 | Best Practices, Content Marketing, Inbound Marketing, Small Business Marketing, Small Business Strategy
Have you ever noticed that some of your content blog posts, although written a while back, maybe even years ago, still get consistent traffic? Have you ever wondered why that happened? Or tried to leverage it? There are two main kinds of posts like this. Seasonal...
by Paul Rose Jr | May 26, 2020 | Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, WordPress
As we enter the second phase of nationwide shelter at home orders, you might have noticed that, despite no commute, no office hours and fewer deadlines, it seems like you have even less time? Besides helping our kids with their homework or taking fun online classes,...
by Paul Rose Jr | May 12, 2020 | Ads, Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, TikTok, Video For Marketers
It seems that there’s a new social media app popping up almost every day. It’s almost impossible to keep up with all of them, and it’s literally impossible to predict which ones will survive, thrive and become trendsetters. Honestly, figuring out the proper way to...
by Paul Rose Jr | Apr 21, 2020 | Best Practices, Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, WordPress, Working Remotely
When the year started, several memes floated around the interwebs. Some speculated on how quickly life was going to have to accelerate to bring us up to date with 80’s science fiction films. Others enjoyed comparing this year and decade to come with its past...
by Paul Rose Jr | Apr 14, 2020 | Best Practices, Content Marketing, Growth Marketing, News, Rants, Small Business Marketing, Small Business Strategy, Social Media
Growing up, there was a particular saying that my mother and the folks in safety school used to share quite a bit. I don’t recall it being an exact number, but the story was that the majority of car accidents happened within 5-miles of your home. And sure, growing up...