by Paul Rose Jr | Jun 8, 2021 | Ads, Google Analytics, Small Business Marketing, Small Business Strategy, Social Media
You may have heard, as I did last week, that Facebook Analytics is shutting down. The original announcement came a couple of months ago. But with the multitude of changes happening in the digital marketing world, you can give yourself some grace for missing this...
by Paul Rose Jr | Apr 13, 2021 | Ads, Best Practices, Growth Marketing, Rants, Small Business Marketing, Website, WordPress
So I’ve written a lot about needing to have a website, regardless of the size of your small business, in this day and age. As a company, we’ve been preaching it since our earliest days as Epiphany Marketing. It was important and necessary even before the pandemic...
by Paul Rose Jr | Feb 16, 2021 | Ads, Best Practices, Content Marketing, News, Privacy Concerns, Social Media
Recently, there’s been a resurgence of attention paid to Facebook’s Domain Verification procedures. Even though the option to implement the process was first introduced four years ago, reports say only approximately 3-10 percent of websites have taken advantage of it....
by Paul Rose Jr | Jan 26, 2021 | Ads, Best Practices, Growth Marketing, Small Business Marketing, Social Media, Video For Marketers
If you’ve been on a personal Instagram feed lately, you might have noticed some significant differences from a year, or even a couple of months ago. The image-centric social media hub has shifted to utilizing increasingly more videos. In fact, there’s strong evidence...
by Paul Rose Jr | May 19, 2020 | Ads, Best Practices, Email Marketing, Growth Marketing, Privacy Concerns, Small Business Strategy
Back to the Future 2 is famous these days for how wrong the late 80’s film was in depicting the future world that we caught up to in real life a few years ago. While most films portraying the future have some gaffes – like seriously, where are our flying cars!? –...
by Paul Rose Jr | May 12, 2020 | Ads, Content Marketing, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media, TikTok, Video For Marketers
It seems that there’s a new social media app popping up almost every day. It’s almost impossible to keep up with all of them, and it’s literally impossible to predict which ones will survive, thrive and become trendsetters. Honestly, figuring out the proper way to...
