by Paul Rose Jr | May 21, 2018 | Marketing Automation, Small Business Marketing, Small Business Strategy
A few weeks ago, we published a detailed and informative post on what Lead Magnets are and how to use them to attract, locate and hold on to prospective buyers so that when they’re ready, they become customers or even evangelists for your product or service. If you...
by Paul Rose Jr | May 14, 2018 | Best Practices, Marketing Automation, Small Business Marketing, Small Business Strategy, WordPress
Back when the Internet first launched, long before Facebook or Twitter or even AOL, it used to be incredibly difficult to do anything on the world-wide-web. It was mostly like an old Ham radio club – made up of electronic bulletin boards, government nodes and...
by Paul Rose Jr | Feb 15, 2018 | Best Practices, Small Business Marketing, Small Business Strategy, Social Media
Have you wondered why people aren’t choosing to follow your social media profile(s)? Maybe your Facebook Page isn’t getting “likes” as frequently as you’d hoped, or maybe other Twitter users or Instagrammers aren’t following your...
by Paul Rose Jr | Feb 9, 2018 | Ads, Best Practices, Growth Marketing, Small Business Marketing, Small Business Strategy, Social Media
If you watched The Social Network, the movie about the founding of Facebook, you may remember that they were adamantly against posting advertising on the platform, along with Google and a few other of the sites that launched Internet 2.0. It’s one of the indisputable...
by Paul Rose Jr | Jan 26, 2018 | Growth Marketing, Marketing Automation, Small Business Marketing, Small Business Strategy
It’s likely, even if you’re just starting to dip your toe into sales or entrepreneurship, you’ve heard the term “The Funnel” While it used to be considered revolutionary and new, the marketing technique of taking unknown people and converting them, bit by bit into...
