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Telling Your Business’s Story Visually
Once upon a time, there were two animals who were the best of friends – one was a wild pig, also called a boar, and the other was a sea cow. The two both had short, but strong, legs and they would race every day. Sometimes they ran through the forest and other times...
Best Practices for Video Series: Lighting
In 1997, when Kevin Rubio released his Star Wars fan film Troops online, it became the first video to go viral. That was despite the fact that it could take up to a WEEK to download the 10 minute video – and you couldn't even think about streaming it. I discussed in a...
5 Tips to Make Gamification Work For You
In September of 2015, Doritos announced that their immensely popular "Crash the Superbowl" contest would end. The last two winning spots would air during Super Bowl 50. In the first year of the contest, 2006, one ad was ranked in the Top 5 of ALL Super Bowl...
Alternative Work Force: Putting the Freelance Economy to Work for You
You’ve seen it in a thousand different movies. The hero gets to someplace new – a city or country he’s never been in before or doesn’t particularly like - and hails a cab. When he’s almost to his destination, the cabbie reaches back and offers the hero a card – if he...
Making Your Life Easier with Automation
In 1961, General Motors installed Unimate in their main factory in Detroit. Unimate was a robotic arm with one job – to move pieces of metal that were too hot for workers to safely handle. Soon more and more robots and automated systems started appearing in factories....
How to Get Links to Increase Your Search Rankings
Let’s take a walk back in time to the adolescence of the Internet – which I consider to be the time after AOL peaked. Cue up the dial-up handshake sound. As the Internet went through the ‘hormonal changes’ of transforming from Bulletin boards and Educational portals...
Free or Low-Cost Tools for Small Businesses
Once upon a time, she had excited, hopeful entrepreneurial spirit. She had worked hard for several years at a job she didn’t really like, saving up money so that she could eventually launch out and start her own business. She would offer a service or product that she...
Best Practices for Shooting Video: Sound
There’s an old independent film adage – “People will forgive bad picture, but they will NEVER forgive bad sound.” I know you’re probably thinking, but I don’t make independent films… But SO many things vie for everyone’s attention today that even the most amateur of...
How Facebook Audience Insights Can Help Build Your Business
In the ‘halcyon days’ of Internet small business marketing – 2005 – (The)Facebook was still only an education networking site, YouTube was still in transition from a failed dating site to the video juggernaut it would become, and we were telling our clients that you...
automate the important
here are 25 ideas
Capture more profits, enjoy more free time, and increase your sales with the tips in our free guide:
25 Things Every Business Owner & CEO Should Automate in their Sales & Marketing