Episode 43: When Your Facebook Rating is Maliciously Damaged... and Apple's Retail Success

#43 When Your Facebook Rating Is Maliciously Damaged… & Apple’s Retail Success

Rod Thomson GTDShow: Content Marketing, GTDShow: Social Media Strategy, GTDShow: Tech Leave a Comment

So what happens when your company Facebook page is damaged by a malicious competitor? That happened to a Boston jeweler whose competitor went to Fiverr and paid $5 to cut their rating in half. They turned it around, but it was an amazing road — and great lessons. We also discuss Apple’s amazingly successful retail stores. They strategically turn every detail into a customer spending opportunity. Starts with a great product and customer relationship, but it also turns on the layout of the store.

Show Notes

About the Author

Rod Thomson

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Rod Thomson is president of The Thomson Group, a public relations, marketing and messaging firm. We're also proud to have him as co-host of the Grow the Dream Show podcast! »» Full Bio

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