Episode 32: Insights from #INBOUND15 - Create a Company Culture of Content Marketing

#32 Insights from #INBOUND15: Create a Company Culture of Content Marketing

Rod Thomson GTDShow: Content Marketing Leave a Comment

David and Josh were at #INBOUND15 in Boston with 14,000(!) other marketers and mined a wealth of insights that they barely get started on, such as: the biggest detriment to successful content marketing is a lack of buy-in — making it part of the company culture. And on that point are some amazing examples of success, from appliances to Mini Coopers.

Show Notes

Some Fun Photos for you…

http://growthedream.tumblr.com/post/129087065948/joshmuccio-and-david-from-our-podcast-the-grow

About the Author

Rod Thomson

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Rod Thomson is president of The Thomson Group, a public relations, marketing and messaging firm. We're also proud to have him as co-host of the Grow the Dream Show podcast! »» Full Bio

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